SHOP FRONT REDESIGN | REBRANDING
Le Bouquet Flower Shop has been delivering natural, seasonal flowers and plants to the San Francisco Bay Area since 1987. With its acquisition of the space next door, the shop was in need of merging two very different spaces into one cohesive shop front. This expansion offered the perfect opportunity to refresh the brand’s identity; to align a beautiful shop front with matching branding.
Interior Design and Art Consultant | Kelly Claudine
INSPIRATION | BRAND IDENTITY
The goal was to revitalize this heritage shop with sophistication and charm while maintaining approachability and consistency across branding. The shop design was inspired by a parisienne fleuriste, that pulls you off the promenade to delight in the experience of picking a beautiful bunch of fresh flowers for any occasion.
The branding design reinforces the standard of artfully hand-arranged, seasonal, and fresh bouquets. It reflects an elevated touch of earthiness and sense of style to stand out from its competitors.
